Metricool vs Sprout Social
In short — Only Metricool offers: Free plan, Team approval, Link in bio, White label. Only Sprout Social offers: Free trial, SSO. Comparison built from the official pages of Metricool and Sprout Social, read by our agent on October 15, 2026. Every ticked feature links to an excerpt of the source page; an empty cell means “not found”, not “missing”.
| Metricool | Sprout Social | |
|---|---|---|
| Visit ↗ | Visit ↗ | |
| Status | alive | alive |
| Verified votes | 0 | 0 |
| Pricing | ||
| Free plan | yes | not found |
| Free trial | not found | 30 days |
| From | $25/month | $79/month (billed yearly) |
| Plans |
|
|
| Features | ||
| API | ✓ | ✓ |
| Open source | — | — |
| Self-hostable | — | — |
| Mobile app | ✓ | ✓ |
| SSO | — | ✓ |
| EU data hosting | — | — |
| AI assistant | ✓ | ✓ |
| Analytics | ✓ | ✓ |
| Social inbox | ✓ | ✓ |
| Team approval | ✓ | — |
| Bulk scheduling | — | — |
| Link in bio | ✓ | — |
| First comment | — | — |
| White label | ✓ | — |
| RSS auto-posting | — | — |
| Supported networks | ||
| X | ✓ | ✓ |
| ✓ | ✓ | |
| ✓ | ✓ | |
| ✓ | ✓ | |
| TikTok | ✓ | ✓ |
| YouTube | ✓ | — |
| ✓ | ✓ | |
| Threads | ✓ | ✓ |
| Bluesky | ✓ | — |
| Google Business | ✓ | — |
| Sources | ||
| 1 2 · checked on October 15, 2026 | 1 2 · checked on October 15, 2026 | |
Metricool — Social media scheduling and analytics.
Sprout Social — Social media management for teams: publishing, inbox, analytics.
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